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Rawk - Element Decks

Santa Cruz Trippy Tiger Deck
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Rawk - Element Decks

Element Skateboard Decks

Element decks from Rawk all come with FREE Jessup grip tape

Element Decks Info:

Constructions - Element skateboard decks have a number of different constructions to chose from, each with their own unique characteristics that enhance your skateboarding.

Push:
• Featherlight helium with carbon fiber inlay
• Epoxy strength
• Inlay displaces shock
• Quality and can see and feel

Featherlight Helium:
• Five patented air frame chambers
• Lighter weight because of wood displacement
• Lightest full size deck
• Stiff and responsive feel

Fiberlight:
• Thinnest full size board
• Fiberglass inlay
• Transfer energy away from breaking points
• Preloaded tension for better pop

Featherlight:
• Premium construction
• Industry standard
• Thinner veneers
• Performance concave

Thriftwood:
• Traditional seven ply maple
• Great value
• Thicker
• Stiffer

Twig:
• Smaller
• Thinnest
• Lightest
• Scaled to height


ELEMENT SKATEBOARDS MISSION STATEMENT

In 1992 the Element seed was planted our goal was simple, to be the best we could be in the most honest and ethical way possible. We joined together to elevate what we all truly believe in. Today we continue to create the art, direction and message on a constant path to bring progress to skateboarding. We are more than a business; we are a family, all on the same journey for the growth within ourselves, Element and all that surrounds us.

Johnny Schillereff - Founder and President Element Skateboards.

ELEMENT COMPANY HISTORY

Wind - The stirring of ideas and the rise of consciousness

Who would have thought that coming from such a dysfunctional background would have set the destiny for an individual to build the largest most positive and influential skateboard company of all time. Fate or not; it took knowledge, passion and endurance for this person to find their craft.

Johnny Schillereff was just in his youth with only a few things keeping him grounded: the subcultures he submerged himself into and the skateboard under his feet.

But after years of following a wayward path Johnny made a conscious decision to re-shape his life, get on the right path and make the commitment to do something positive with his passions. This was time when his "Elementality" began to surface and things would never be the same.
Water - the flowing of ideas into action

The first incarnation of Element came in the form of a collaborative company called Underworld Element. Most often referred to as U.E. or Underworld, the company used a mixture of different style and reflected a raw vibe. Underworld was plagued with inner turmoil and fundamental flaws and things quickly started to go downhill.

Shortly after, Underworld's original crew had moved on from the business and Johnny was left with two choices: Either take UNderworld Element under his wing and try to turn the struggling brand around, or abandon the project and start something new altogether. Johnny chose a bit of both and did something that he had always wanted to do. He immediately dropped Underworld, the first half of the company's name and turned the entire company around into something completely different, something positive and something universal that people from all walks of life could identify with. It wasn't merely a name change; he took ownership of the company and made drastic changes to what the brand represented and the way the world viewed it. Element was born; the negative was turned into positive, and the journey began.

Fire - The ignition of flames from only spark

Becoming what Element is today didn't happen overnight, but good thins come to those who wait. "It took years of hard work, imagination and the will not to give up. We stayed focused, practiced patience, kept our path, and eventually things began to fall into place."

As the word spread, the Element flame ignited and the wind began blowing a dream team of riders and advocated in Element's direction, fanning the flames with that much more force. "We're all tuned into Element, not an image, but exactly who we are from the bottom of our heart's. That is what Element is all about, being a positive force in the universe."

"We're one of the top companies in our industry, and there's no questioning why; a great way to grow and endure this world is by using the Element way of thinking."
Earth - The foundation for the perpetual growth

The future of Element is obviously all about progress. Be it spiritually or branching out to reach more people, the growth is endless, just like the brand.

"We're a universally appealing company, and we owe it to the youth and our culture to give back to the community. We also owe it to the world to spread the feeling of freedom that skateboarding holds. We will keep our roots as we grow, all the while doing it organically and responsibly."

Like a tree growing Element's natural process is virtually unstoppable. The world has been presented with a positive force that is Elementality.

We are proud to stock Element Skateboard Decks at Rawk